TrackMan will play a key part in EA SPORTS™ PGA TOUR™ – A next-gen golf video game set to launch in Spring 2022.
TrackMan, the Danish sports data provider that specializes in golf-ball and club tracking, is partnering with EA SPORTS on the upcoming revival of their popular golf video game, EA SPORTS™ PGA TOUR™.
TrackMan technology feeds into the ShotLink® powered by CDW system that the real-world PGA TOUR uses to enhance the broadcasting experience. As part of the agreement between EA and the PGA TOUR, ShotLink® will be the provider of on-course data for the new game, helping provide enhanced PGA TOUR golfer authenticity to create an ultra-realistic experience for EA SPORTS™ PGA TOUR™. TrackMan’s measurement data will allow EA’s game designers to perfect gameplay and numerous stats throughout the game, such as club tuning.
“It is extremely exciting for TrackMan to be involved in this venture with EA SPORTS,” said TrackMan CEO and co-founder, Klaus Eldrup-Jorgensen. “We’ve been providing data to the PGA TOUR for more than 10 years, and we look forward to seeing how EA will use our technology to create an authentic experience for players like no other golf game.”
EA SPORTS™ PGA TOUR™, which is due to launch in spring 2022, will include some of the top tournaments, iconic courses, and notable athletes in golf as a result of their long-standing partnership with the PGA TOUR. EA SPORTS™ PGA TOUR™ is the exclusive home of all four of golf’s major championships: Masters Tournament, PGA Championship™, U.S. Open Championship, and The Open. In addition to playing the major championships, golf fans can build a legendary career as they authentically compete at THE PLAYERS Championship as well as the FedExCup Playoffs, all while experiencing the unique atmosphere and venues of each tournament.
“Players will also be able to compete at the Amundi Evian Championship, one of the Ladies Professional Golf Association (LPGA) Tour’s five major championships. In addition to the LPGA championship, players will have the opportunity to play as several female athletes as well as create a female golfer of their own in the newly overhauled Create-a-Player features.”
“Golf has evolved dramatically in the last two decades,” said Klaus Eldrup-Jorgensen. “All the best players in the world are relying on pinpoint accurate data to continuously improve their game. TrackMan is delivering exactly that to them and now also to future EA SPORTS PGA TOUR players.”
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About TrackMan
TrackMan is the market leader in golf-ball tracking. Its patented technology combines video and radar to give unrivalled accuracy in ball and club data making it the essential companion to the world’s very best players. TrackMan is also on a mission to make the game more inclusive and has successfully branched out to indoor golf and golf on the driving range. It additionally has data-driven solutions for baseball, soccer and American football.
About Electronic Arts
Electronic Arts (NASDAQ:EA) is a global leader in digital interactive entertainment. EA develops and delivers games, content, and online services for Internet-connected consoles, mobile devices, and personal computers.
In fiscal year 2021, EA posted GAAP net revenue of $5.6 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and F1™. More information about EA is available at www.ea.com/news.
EA SPORTS, Frostbite, Battlefield, Apex Legends, The Sims, Need for Speed, and Titanfall are trademarks of Electronic Arts Inc. PGA TOUR, LPGA Tour, Amundi Evian Championship, Evian Resort Golf Club, the Evian Masters, the Masters, PGA Championship, U.S. Open Championship, The Open Championship, THE PLAYERS Championship, FedExCup Playoffs, Madden, NFL, FIFA and F1 are property of their respective owners and used with permission.
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